At the start of 2012 BranchOut had just 1 million monthly active users. Then the professional networking app hired a dedicated growth team, launched a mobile web app, and hit the network effect tipping point. According to AppData, by February it had 2.7 million MAU. Now the Facebook-based BranchOut is blowing up, riding the employment needs of blue-collar workers past the 10 million registration mark to reach 5.5 million MAU, half from overseas.
Take heed�entrepreneurs, this is how you concoct a startup growth formula...
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